The Essential Software Tools in Our Industrial Design Process

In industrial design, the right software tools can make all the difference in turning an idea into a refined, manufacturable product. Aside from the traditional tools like pen and paper being used for the initial concept development, we rely on a combination of three key software tools—MOI 3D, Rhinoceros, and SketchUp—each serving a distinct purpose in our workflow. Below, we break down how these software tools complement each other and contribute to our initial design process.

MOI 3D – Our First Step in 3D Modeling

MOI 3D (Moment of Inspiration) is usually our first choice when transitioning from hand sketches to digital form. Its simple and intuitive interface makes it easy to start 3D sketching and modeling. We appreciate the software’s great customer support, as Michael Gibson, the creator, is known for being responsive and continuously improving the tool. Another advantage is its standalone license, which means no forced subscriptions. However, MOI 3D can struggle with large amounts of data, making complex projects more challenging to manage.

Rhinoceros (Rhino) – The Next Phase for Complex Modeling

In parallel, we often use  Rhinoceros (Rhino) for further refinement. Rhino excels in advanced solid modeling, making it a powerful tool for complex surfaces and precise geometry. The introduction of SubD modeling allows for controlled digital sculpting and organic form creation, which is particularly useful for certain design applications. Additionally, the latest updates have significantly improved speed on macOS. Like MOI, Rhino offers a standalone license, which we prefer over subscription models. One challenge with Rhino is its complex interface, which can be difficult for newcomers to master.

SketchUp – Bringing Context and Visualization to Life

SketchUp plays a critical role in visualizing our designs within a larger context. We often use it to refine proportion and scale and to showcase how a product fits within its environment. With its extensive 3D Warehouse, we can quickly access reference models to evaluate scale and proportions as well as enhance our presentations. SketchUp is particularly valuable during client meetings, where we use it for live product demonstrations. The availability of various plugins expands its functionality, allowing for customization. However, since SketchUp is a surface modeler only, it lacks solid modeling capabilities. Additionally, its shift to a subscription model has been a downside for long-term users like us.

How These Tools Work Together

Our workflow integrates all three tools, often starting with MOI 3D due to its ease of use and solid modeling capabilities. Rhino comes into play to handle more complex modeling and organic shape development. Throughout the process, SketchUp is used in parallel for scale, proportion, and contextual visualization. We frequently move between these tools, ensuring each project benefits from their unique strengths. Hand sketches also play a crucial role at different stages, bridging the gap between concepts and digital models.

Final Thoughts

Each of these tools—MOI 3D, Rhino, and SketchUp—plays a vital role in our initial concept development process. By leveraging their capabilities, we streamline our workflow, improve collaboration, and ensure that our designs are both visually compelling and practical for manufacturing.  All three software tools allow exporting into OBJ formats, which can be used in common render software like Keyshot. In addition, with MOI and Rhino allowing solid modeling, they offer a great starting point to export files for professional engineering in the steps that follow the initial concept development.

If you're working in industrial design, what tools do you use? We'd love to hear about your experiences!